The Federal Trade Commission has new guidelines out for comment on Green Claims in Advertising.Builders can be sure they are safe in advertising Green Homes by getting those homes "Certified Green". The National Green Building Standard is the ONLY Green Building Standard in the country. This standard requires third party verification of all green claims and issues a certificate for each home to verify that it meets the requirements of the standard.
There are four levels of green recognized by the Standard (Bronze, Silver, Gold and Emerald), each with a higher level of energy efficiency, resource efficiency, indoor air quality and water conservation.
For more information, contact Howard Fortunato at LandmarkJCM.
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